Joint Base San Antonio’s Bexar County location offers strong agribusiness opportunities for veterans, particularly in direct-to-consumer sales via farmers’ markets. The county’s significant sales in specialty crops ($3.9 million) and the robust nursery/floriculture sector ($37.5 million, 5th in state) highlight potential niche markets. Its strategic position near urban and rural hubs allows veterans to establish successful farms, connecting local production with growing consumer demand.